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The effect of time on brands

The effect of time on brands

News & media > News >The effect of time on brandsVanessa BoucharaUpdated on April 7, 2021The effect of time on trademarksPhoto creditThe function of a trademark is to guarantee to the consumer the origin of a product or a service that it designates, and this...

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What is the place of alcoholic beverage brands?

What is the place of alcoholic beverage brands?

News & media > News >What is the place of alcoholic beverage brands?Vanessa BoucharaUpdated on January 16, 2022What is the place of alcoholic beverage trademarks?Photo creditIn a decision dated November 20, 2012, the Court of Cassation confirmed the...

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The brand ARGANE of PIERRE FABRE cancelled…

The brand ARGANE of PIERRE FABRE cancelled…

News & media > News >The brand ARGANE of PIERRE FABRE cancelled...Vanessa BoucharaUpdated on January 16, 2022PIERRE FABRE's ARGANE trademark cancelled for lack of distinctive characterPhoto creditBy Judgment of March 6, 2014, the Paris District Court...

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The Facebook page, a value in its own right…

The Facebook page, a value in its own right…

News & media > News >The Facebook page, a value in its own right...Vanessa BoucharaUpdated on January 16, 2022The Facebook page, a value in its own right for a merchant's businessPhoto creditBy a decision of December 18, 2014, the 1st The Civil Chamber A of...

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Who can “steal” the Andros advertising orange?

Who can “steal” the Andros advertising orange?

News & media > News >Who can "steal" the Andros advertising orange?Vanessa BoucharaUpdated on January 16, 2022Who can "steal" the Andros advertising orange?Photo creditAdvertising represents an important economic value for companies that needs to be...

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Luxury law : the protection of luxury brands

Luxury law : the protection of luxury brands

News & media > News >To what extent are reputed trademarks likely to benefit from extended protection?Vanessa BoucharaUpdated on April 26, 2021To what extent are reputed trademarks likely to benefit from extended protection of their distinctive signs?Photo...

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Why should the future franchisor own his brand?

Why should the future franchisor own his brand?

News & media > News >Why should the future franchisor own his trademark?Vanessa BoucharaUpdated on January 16, 2022Why should the future franchisor own his trademark?Photo creditThe trademark used in a franchise network must be secured by the franchisor,...

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Why is intellectual property essential…

Why is intellectual property essential…

News & media > News >Why is intellectual property essential...Vanessa BoucharaUpdated on January 16, 2022Why is intellectual property essential to protect?Photo creditIntellectual property refers to the set of rights that protect a creative work.The term...

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Protection of advertising slogans

Protection of advertising slogans

News & media > News >Protection of advertising slogansVanessa BoucharaUpdated on January 16, 2022Protection of advertising slogansPhoto creditThe advertising slogans are  short sentences intended to attract and retain the attention of the consumer,...

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Can the layout be effectively protected?

Can the layout be effectively protected?

News & media > News >Can the layout be effectively protected?Vanessa BoucharaUpdated on January 16, 2022Is it possible to effectively protect the interior design of a sales outlet?Photo creditLitigation related to reproductions or imitations of a store's...

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Blockchain, traceability of goods…

Blockchain, traceability of goods…

News & media > News >Blockchain, traceability of goods...Vanessa BoucharaUpdated on May 5, 2021Blockchain, traceability of goods and anti-counterfeitingPhoto creditAccording to studies conducted in June 2018, 2019 and 2020 According to the European Union...

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The Court of Cassation establishes the principle of a…

The Court of Cassation establishes the principle of a…

News & media > News >The Court of Cassation establishes the principle of a...Vanessa BoucharaUpdated on May 4, 2021The "Cour de cassation" establishes the principle of a double compensation on the basis of copyright and designsPhoto creditBy virtue of the...

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The effect of time on brands

The effect of time on brands

News & media > News >The effect of time on brandsVanessa BoucharaUpdated on April 7, 2021The effect of time on trademarksPhoto creditThe function of a trademark is to guarantee to the consumer the origin of a product or a service that it designates, and this...

read more
What is the place of alcoholic beverage brands?

What is the place of alcoholic beverage brands?

News & media > News >What is the place of alcoholic beverage brands?Vanessa BoucharaUpdated on January 16, 2022What is the place of alcoholic beverage trademarks?Photo creditIn a decision dated November 20, 2012, the Court of Cassation confirmed the...

read more
The brand ARGANE of PIERRE FABRE cancelled…

The brand ARGANE of PIERRE FABRE cancelled…

News & media > News >The brand ARGANE of PIERRE FABRE cancelled...Vanessa BoucharaUpdated on January 16, 2022PIERRE FABRE's ARGANE trademark cancelled for lack of distinctive characterPhoto creditBy Judgment of March 6, 2014, the Paris District Court...

read more
The Facebook page, a value in its own right…

The Facebook page, a value in its own right…

News & media > News >The Facebook page, a value in its own right...Vanessa BoucharaUpdated on January 16, 2022The Facebook page, a value in its own right for a merchant's businessPhoto creditBy a decision of December 18, 2014, the 1st The Civil Chamber A of...

read more
Who can “steal” the Andros advertising orange?

Who can “steal” the Andros advertising orange?

News & media > News >Who can "steal" the Andros advertising orange?Vanessa BoucharaUpdated on January 16, 2022Who can "steal" the Andros advertising orange?Photo creditAdvertising represents an important economic value for companies that needs to be...

read more
Luxury law : the protection of luxury brands

Luxury law : the protection of luxury brands

News & media > News >To what extent are reputed trademarks likely to benefit from extended protection?Vanessa BoucharaUpdated on April 26, 2021To what extent are reputed trademarks likely to benefit from extended protection of their distinctive signs?Photo...

read more
Why should the future franchisor own his brand?

Why should the future franchisor own his brand?

News & media > News >Why should the future franchisor own his trademark?Vanessa BoucharaUpdated on January 16, 2022Why should the future franchisor own his trademark?Photo creditThe trademark used in a franchise network must be secured by the franchisor,...

read more
Why is intellectual property essential…

Why is intellectual property essential…

News & media > News >Why is intellectual property essential...Vanessa BoucharaUpdated on January 16, 2022Why is intellectual property essential to protect?Photo creditIntellectual property refers to the set of rights that protect a creative work.The term...

read more
Protection of advertising slogans

Protection of advertising slogans

News & media > News >Protection of advertising slogansVanessa BoucharaUpdated on January 16, 2022Protection of advertising slogansPhoto creditThe advertising slogans are  short sentences intended to attract and retain the attention of the consumer,...

read more
Can the layout be effectively protected?

Can the layout be effectively protected?

News & media > News >Can the layout be effectively protected?Vanessa BoucharaUpdated on January 16, 2022Is it possible to effectively protect the interior design of a sales outlet?Photo creditLitigation related to reproductions or imitations of a store's...

read more
Blockchain, traceability of goods…

Blockchain, traceability of goods…

News & media > News >Blockchain, traceability of goods...Vanessa BoucharaUpdated on May 5, 2021Blockchain, traceability of goods and anti-counterfeitingPhoto creditAccording to studies conducted in June 2018, 2019 and 2020 According to the European Union...

read more
The Court of Cassation establishes the principle of a…

The Court of Cassation establishes the principle of a…

News & media > News >The Court of Cassation establishes the principle of a...Vanessa BoucharaUpdated on May 4, 2021The "Cour de cassation" establishes the principle of a double compensation on the basis of copyright and designsPhoto creditBy virtue of the...

read more

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