{"id":20960,"date":"2026-07-28T19:57:16","date_gmt":"2026-07-28T17:57:16","guid":{"rendered":"https:\/\/www.cabinetbouchara.com\/avocat-denigrement\/"},"modified":"2026-07-29T08:22:41","modified_gmt":"2026-07-29T06:22:41","slug":"commercial-disparagement","status":"publish","type":"page","link":"https:\/\/www.cabinetbouchara.com\/en\/commercial-disparagement\/","title":{"rendered":"Commercial disparagement lawyers in Paris"},"content":{"rendered":"
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Commercial disparagement lawyers in Paris<\/strong><\/h1>\n\n<\/div><\/div>\n\n
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Domains of expertise > Unfair competition > Disparagement<\/span><\/strong><\/p>\n\n\n

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Statements questioning the quality, safety, compliance or lawfulness of your products can quickly damage your relationships with customers and distributors. As commercial disparagement lawyers in Paris, Bouchara & Avocats assists companies — whether they are the victim or the accused — in characterising the statements, preserving the evidence and defining a strategy, in advisory work as well as in litigation.<\/strong><\/p>\n\n\n\n

The legal characterisation has to be settled quickly. A statement aimed at a product or a service may amount to disparagement, whereas an accusation touching the honour of a company or its director may amount to defamation and be subject to different procedural rules.<\/p>\n\n\n\n

To discuss a disparagement situation:<\/p>\n\n\n<\/div>\n\n

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Contact our team<\/strong> \"\"<\/a><\/p>\n\n<\/div>\n\n

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A firm recognised by the leading legal directories for its expertise in intellectual property, digital law<\/a> and advertising law<\/a>.<\/strong><\/p>\n\n\n<\/div>\n<\/div><\/div>\n\n

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Our commercial disparagement services<\/strong><\/h2>\n\n\n\n

Bouchara & Avocats assists companies, brands, in-house legal teams, distribution networks, platforms and online retailers facing statements liable to discredit their products, their services or their business.<\/p>\n\n\n<\/div><\/div>\n\n

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Analysing and characterising the statements at issue<\/strong><\/h3>\n\n\n<\/div><\/div>\n\n
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The first step is to identify precisely the nature of the statements and what they target.<\/p>\n\n\n\n

The strategy depends first of all on the target of the statements, on their content and on their context. Criticism of the reliability of a product, the compliance of a service or the commercial practices of a company does not necessarily fall under the same regime as an accusation of fraud levelled at a company or its director.<\/p>\n\n\n\n

Our lawyers examine in particular:<\/p>\n\n\n\n